Portugal - Silver Coast. A taste of life and hospitality

All of this is now less than an hour drive from Lisbon International airport along the new A8 motorway, linking the vibrant capital of Portugal with historic Oporto in the North. As there is also a proposed new international airport to be located at OTA, this little known region is opening its doors to the outside world. For decades the Algarve has been the only realistic location for overseas buyers to enjoy the unique hospitality of the Portuguese, but prices there have put it out of reach for most. Now we are pleased to invite you to experience the heart of Portugal - a secret we can all share.

A region for life

Exploring the tranquil towns, villages and countryside of this beautiful region will confirm to you that here is a place that genuinely has the best of both worlds. Whilst offering a life of rural calm amidst the spectacular scenery, at the same time it is perfectly equipped with access to all the modern facilities of transport, healthcare, education and leisure that make life a pleasure for all generations. The Western Region enjoys entertainments and events throughout the year: concerts, art exhibitions, the Torres carnival - 'the most Portuguese event in Portugal', the Caldas da Rainha ceramics and fruit fairs, the Bombarral wine festival, Peniche's Festas da Nuestra Senhora da Boa Viagem, the Montejunto popular festival (Cadaval), Alenquer's Feira da Ascensao, festivals in Sobral, Monte Agraco and Arruda dos Vinhos, Feiras da Cebola e das Tasquinhas and hundreds more fairs, festivals and popular gatherings. The region has many hotels with superb facilities and innumerable restaurants, bars and lively venues which ensure that one's first visit to the Western region is never the last. For golf enthusiasts the Western Region is the new destination in Portugal. Golf Courses at Praia d'el Rey (18 holes)and Rio Maior (18 holes) are complemented by 9-hole courses at Consolação and Porto Novo - Bom Sucesso and Perola da Lagoa 18-hole courses are actually already under construction and the brand new project of the 18-hole course of Foz do Arelho, which will be the hugest should begin within the year 2007. The natural abundance of the area is enhanced by beautiful fine-sanded beaches, where the sands shimmer like silver, at Santa Cruz, Porto Novo, Areia Branca, S. Bernardino, Consolação, Peniche, Baleal, Foz do Arelho and Salir do Porto. Local crafts can be found in Peniche, which is notable for its lace, and in Caldas da Rainha, which is one of the most important centres for ceramics in Portugal. The new Peniche recreation centre is a base for water sports, with a haven of fishing and scuba-diving in Berlenga. Santa

Cruz and Peniche (Supertubos beach and Lagide beach) are the places for surf lovers. The Obidos lake has sailing, rowing and windsurfing. Montejunto, Serrado Socorro and Santa Rita beach are the main locations for paragliding and hang-gliding. The Santa Cruz aerodrome, with its flying school, offers flights in light aircraft and gliders. There are equestrian centres in the Hotel Golf Mar, in Marquiteira (Lourinha), in Atouguia da Baleia - at the Quinta das Tripas and the Quintas de Bom Sucesso - Lourinha, S. Sebastido - Arruda dos Vinhos, Quinta da Ferraria and Cortisada - Rio Maior.

A region for health

Healthcare facilities are modern and efficient and offer a good range of public and private services for all your requirements. In addition the region offers several thermal baths: Vimeiro (digestive system, circulatory system, respiratory system and skin), Cucos (metabolic and endocrine systems, rheumatics, muscular and skeletal systems) and Torres Vedras and Caldas da Rainha - the oldest in Europe (respiratory system, rheumatics, muscular and skeletal systems).

A region for Gourmets

Gastronomy in the region is rich and varied: there are many delicious pork dishes, oven baked kid, stewed rabbit with rice, celebrated fish stews, baked or boiled sea bream and rock bass from Peniche, eels and cockles from the Obidos lake and shellfish from the beds at Porto de Barcas (lagosta suada - 'sweating lobster' - is a delicacy which can only be found in the Western Region). The gastronomical influence of history is evident in trouxas de ovos, lampreias de ovos (sweet dishes made with eggs) and cavacas (light crisp cakes) from Caldas da Rainha, bean pies from Torres Vedras and paes de lo (sponge cakes) from Landal, Painho and Rio Maior. All are complemented by the taste and aroma of apples and pears.

The Western region is also one of the largest wine growing areas in Portugal and indeed the world. The area boasts full-bodied, aromatic red wines with excellent alcoholic content: the wines of the south (castas Camarate, Periquita and Tinto Miudo) are lively when young, intense yet well balanced and with an exquisite bouquet when aged. The white wines of the north are deliciously fruity (castas Arinto, Fernao Pires, Vital). Out of this diversity, the wine-growing areas of Obidos and Alenquer, Arruda dos Vinhos and Torres Vedras were born in 1989. The region is also known for its light wines with lower alcohol content, and for the only DOC (controlled standard of origin) classified brandy in Portugal - Aguardente Vinica from Lourinha.

PORTUGAL - COSTA DE PRATA - THE SILVER COAST

Aveiro in the north is unique: it is criss-crossed by canals grandly embroidered with art nouveau houses and spanned by hump- backed bridges. Here in colourfully painted 'moliceiro' boats, seaweed is gathered in the vast saltwater lagoon. Further inland you can sample the curative waters of the elegant thermal spa towns of Luso and Curia, fashionable since early this century. And in the Bucaco forest nearby, stands the Palace Hotel, resplendent with turrets, arched galleries and an enormous marble staircase: a perfect hideaway for romantics.

The lively University city of Coimbra is a mixture of ancient and modern. Its streets are filled with the chatter of black-caped students and the soulful tones of fado. The university library, one of the best in Europe, is a Baroque fantasy where the rooms each lead into the next creating a telescope-like effect. The old Cathedral is one of the most important examples of Romanesquc architecture in Portugal. In the Marchado de Castro Museum, you'll find religious art treasures and can actually explore the ruins of the Roman crypt over which the museum was built. An even more impressive sight is the nearby Roman city of Conimbriga. On the west coast, the town of Figueira da Foz has vast beaches and a famous casino.

Further south is the charming town of Leiria with its crenulated walls towering high above an almost perpendicular rock. From May to October, the roads nearby are lined with pilgrims - many on foot - visiting the famed shrine of Fatima where three shepherd children claimed to have seen visions of the Virgin Mary.

Thirty four kilometres east is Tomar where the bastion of the Knights Templar later became the Convento de Cristo. Tales of mystery and hidden treasures echo around it's cloisters and its crowning glory is the ornate Manueline window.

Another magical place is the Castle of Almmourol, just south, which stands on a tiny island and is steeped in legends of giants and knights.

Further opulent architecture can he discovered at Batalha in the Santa Maria da Vitoria Monastery, with its flying buttresses, gargoyles, pinnacles and the intricate stonework of its cloisters. Close to this is one of Portugal's most awe-inspiring monuments: the Monastery of Alcobaca, which has been given UNESCO world heritage status. The kitchen, with ovens big enough to roast six oxen at once, even has two streams converging through it into one. The monastery also contains the tombs of King Pedro and Ines de Castro whose passionate love story has inspired writers and poets all over the world. Many of the farming methods and agricultural science of the region introduced by the Cistercian monks are still in evidence today.

The delightful town of Obidos, with white houses adorned with bougainvilleas and honeysuckle was captured from the Moors by the first king of Portugal, D. Afonso Henriques, in 1148. D. Dinis later presented it to his wife, Queen Santa Isabel. From then until 1883, the town of Obidos and the surrounding land was always the property of the queens of Portugal.

Encircled by a ring of medieval walls and crowned by the Moorish castle rebuilt by D. Dinis, which is now a pousada, Obidos is one of the most perfect examples of our medieval fortress. As in olden times, the town is entered through the southern gate of Santa Maria, embellished with eighteenth-century azulejo decoration.

Inside the walls, which at sunset take on a golden colouring, one can sense a cheerful medieval ambience of winding streets, old whitewashed houses bordered with blue or yellow, Manueline embrasures and windows, reminding us that King D. Manuel I (sixteenth century) carried out major works here, and masses of colourful flowers and plants.

Be sure to visit the Igreja Matriz de Santa Maria (Parish Church of Santa Maria), the pretty Capela de Sao Martinho (Chapel of S. Martinho) and, outside the town walls, the Igreja do Senhor da Pedra (Church of the Senhor da Pedra).

Among the events that take place every year in Obidos, the most important are the Holy Week Festivities (recreating the steps on the Way of the Cross), the Ancient Music Festival in October and, for the more gluttonous, the International Chocolate festival in November, which includes an international competition in which the recipes are judged by an international jury of experts.

Fatima - With its origins deep in history, it was during the Arabian occupation that this settlement developed and was named. According to legend, during the Christian Reconquest, the Templar knight Goncalo Hermingues, also known as Bringer-of-Moors, fell in love with Fatima, a Moor captured in the course of an ambush. Reciprocating the love, the young woman converted to Christianity and adopted the name Oureana.

In the sixteenth century, the settlement became a parish in the collegiate church of Ourem within the Diocese of Leiria.

Its subsequent development dates from the events known as the Apparitions of Fatima, in the early part of the twentieth century. It has become one of the key centres for the Cult of the Virgin Mary in Portugal and has been recognised world-wide by the Catholic Church.

The first apparition took place in 1917, in Cova da Iria, at the site of the current Sanctuary. The most important celebrations are held on 13th May (including the Candlelit Procession on the night of the 12th and the Farewell Procession closing the event on the 13th) and 13th October. Furthermore, the 13th of every month between these two dates is also a day of devotion.

For those interested in the historical context of the apparitions of Our Lady of Fatima, visits can be made to the houses of the shepherd witnesses in the village of Aljustrel.

In the gardens of Casa de Lucia, there is a monument commemorating the second apparition of the Angel of Peace and the end of the Via Sacra which begins in the Sanctuary.

Along this route, there are 14 chapels donated by Hungarian Catholic refugees in the West. Of particular note is Valinhos, 400 metres from the village where monuments commemorate the fourth apparition in 1917 as well as the place chosen by the angel. Here, in 1916, the shepherds saw the Angel of Peace for the first and third times.

On the coast is the fishing village of Nazare where you'll find fishermen in knee length plaid trousers, and women in full skirts and seven petticoats, mending nets. The walled town of Obidos should also not he missed, with its narrow streets of brightly white-washed houses and striking towers of the Castle that's now a splendid Pousada Take just a short trip south and you can explore the active fishing port of Peniche which has a dominating 16th century fort built for protection against marauding pirates. The Silvercoast is one of the most peaceful and romantic places of all.

Buying Property in Silver Coast Portugal

Buying property in Silver Coast Portugal is currently popular with Europeans, but as of yet, not so much with the British property buyers. This is because properties are relatively inexpensive and transport links to/from the UK are getting better and cheaper to the Silver Coast. Buying property in Silver Coast Portugal offers superb beach holiday facilities with a great summer climate, great culture, architecture and history. Also, the Silver Coast is tipped to see significant capital property value rises in the coming years.

Portugal is an evergreen in the overseas property market. Build quality is high, property prices have grown a steady 10-15% per annum since the Millennium, and there's a broad choice of property across the price range and country - within the Silver Coast the price grow within the following years will possibly reach the 25 - 35 %.

Buying property in Silver Coast Portugal offers good prospects for rental from both the local market and from holidaymakers, and with the potential of significant property price rises on the Silver Coast Portugal, this could be the ideal place to invest in a holiday home.

Buying property in Portugal still has great appeal as it has a benign tax system which allows avoidance of the worst effects of capital gains and inheritance tax and can put you in a lower tax band.

Why buy in the the Silver Coast

Property experts have been advising clients to look beyond the Algarve, with its pockets of overgrowing, and invest instead in homes 45 minutes' drive from Lisbon on Portugal's Silver Coast. Maddison says, "The Algarve used to be the most popular area. However, it is now rather overrun with Brits and over commercialized. In other words it is too popular now, with many of those looking to purchase in Portugal now looking elsewhere."

According to international property specialists the Silver Coast is now the up-and-coming area in Portugal. "Many Brits are selling up in the Algarve and moving up to the Oeste Region, which is located just north of Lisbon. This area is still very Portuguese, with farming the main source of income for the locals. It does not die in the winter because most of the locals are Portuguese. The cost of properties is so much cheaper than on the Algarve - so there is still room to make money in this area".

But what of the place itself? The Silver Coast stretches from Porto down to Portugal's capital Lisbon and hugs the North Atlantic coastline; it is home to beautiful beaches, amazing cliffs, quaint fishing villages, lush rolling countryside and some of the most fascinating historic sites in Portugal. Here you can discover pretty villages and a real Portuguese way of life. The Silver Coast is a particularly good bet for those with holiday lets in mind, thanks to the new A8 motorway which has cut journey times from Lisbon to the Silver Coast considerably, opening the atmospheric towns of Caldas da Rainha and Turcifal, and pretty villages, such as Peniche, up to tourists and investors.

There is a wide range of property available on the Silver Coast. You can find traditional farmhouses in need of renovation, but there has also been a fair amount of developments popping up and luxury villas with pools and apartments in complexes are easy to find.

Access to the area is becoming even easier as more and more airlines now offer frequent flights to Lisbon.

Advantages of a Custom Website versus using a Website Builder Tool

Advantages of a custom website versus using a Website Builder Tool

The internet has revolutionized business all around the globe. Almost every competent new or existing business wishes to exploit the incredible potential of the internet, and the first step is to have a web site designed done and maintained by a professional web site design service or build and maintain it yourself. One of the first things to consider is your computer ability. If you despise computers and software and find them confusing and frustrating then building your own website can be quite a task. One that you may not want to undertake. However, if you enjoy working with computers and learning new things or if you just have the patience to stick with it, then building a website is within your grasp. You may also decide to do it yourself to save cost. If you still feel that you want to build your own site you should choose software that is easy to use and user friendly. Your website should be as unique as you and your business. You should select the website that is specialized in what will meet all your needs, both now and in the future. Custom based websites are for those who already have a website but are looking for those special finishing touches that quality custom graphics can provide. Designer graphics can make your website stand out above the rest and a custom website specializes in taking your original graphic or photo and turning it into a unique work of art. Quality graphics make an incredible difference in the visual appeal of your website.

Actual site "content" continues to be essential to the success of a website. More often than not though, visual appeal is the determining factor as to whether or not a client or customer will remain on a website long enough, to actually see the product or service the business is providing. Custom websites are for those who don’t have the time to design or create, but want to get things mush better and fast with a nice graphics.

Web site builders are online tools which anyone can use to build a professional looking Web site without programming and have it hosted instantly. No software to buy, no code to learn, all you need is to be a little Internet savvy and know how to click your mouse.

Most business owners today know that having a web site is an essential component of marketing. In the past, the choices were to hire a professional web designer, hire a local teenager to create a site for mall money, or learn to do it yourself. The last two options, are the least expensive, and were the preferred method for small businesses. The results are often not what businesses need to grow, reach, and impress new potential customers, however. They seem good at the start but quickly become limiting.

If you operate or manage a business, you surely must realize the increase in e-commerce taking place today. Many businesses find themselves searching for the best way to increase their exposure on the internet, and for most a website is the first course of action. As most businesses operate on firm budgets, finding cost effective solutions are usually one of the first thoughts when looking to make new purchases. When it comes to creating a website there are many affordable software programs that can produce professional results. Business software should be capable of handling your needs today and in the future. Business are always changing, adding new products, changing or removing old products, offering specials, having sales, etc. By choosing a business website builder over a professional web designer you will be able to make changes to your website whenever you want to. Another benefit is that you will be avoiding the high costs associated with developing the website and costs for making any necessary changes.

Website Builder tools advantages to you are increased revenue, cost control, caters to the large demand existing for web designing in the SME sector and can increase the client base without adding to your overhead. The advantage that your customers gets is a professional quality website, up and running in minutes and a User friendly and easily customizable interfaces that gives a complete website with all its frills and features and a nice attractive design. The downside is that you are limited to the look and functions of the tool and the templates or designs they provide.

On of the advantage of a custom website design is that the web site will look and function exactly as you want. A custom made web site can promote your brand and increase sales. The functionality and design of your website is important, because the images and text on the screen can make an indifferent visitor turn into a keen client, and the goal is to optimize your site to evolve maximum traffic conversion.

As more and more people are starting their own small home business many are finding that having a website is an important factor to consider. When one starts to consider building a website, especially the novice, many questions arise including…. can I create a website myself or should I hire a professional?

Hiring a professional is a great way to go if you can afford it. Although there are several things to keep in mind: how much will it cost? How much will ongoing maintenance cost? What will changes cost? How long will changes take? etc. As a result, many people opt to build their own website and begin searching for software that can easily help them.

As you start searching for an easy web site builder, there are some factors that you should take into consideration so that your new software will serve you now and the future.

There is quite a variety of easy web site building software and content management(CMS) based websites on the market today. In addition, some of the software available today is very expensive, geared more for the professional web designer, and come with a huge learning curve.

The options for small businesses to get a site developed have changed from the past. There are now sophisticated "site builder" tools available to small business owners, bundled with many web hosting packages. By using templates, and a content management system to manage updates to the site, it became easier to set up and maintain a web site, and many development companies have canned this functionality, for a fee. Hosting providers are increasingly offering tools to automate the web site building process, and with good reason. This new option has many benefits, as long as the business owner recognizes that there are trade offs and limitations to getting a web site this way. Some of the downsides are…the design is limited to their predefined templates. The functionality is limited to the tool. Also, in most website builder tools it is hard to perform search engine optimization, which is essential for a site to be found in the major search engines.

One of the biggest attractions for site building tools is the cost. It won't necessarily cost less to get your site this way, but it does provide a way to spread the cost over time. The cost for a custom website varies as per the feature and function it carries with itself.

Many people are concerned with building their own website, fearing boring designs and complexity. However, it is now becoming apparent that there are many custom web site builder software products on the market that promise dynamic layouts, professional templates, and user friendly web design tools. The professional web designers know there are a few more things to know, but sometimes they find some irony in the fact that web developers, in their quest to improve and better the web, have made themselves "optional". Most site building tools today are very robust, making it simple to add forms, searching, maps, guest books, calendars, and a whole variety of elements to a web site. Even better, the hosting company sometimes offers an entire suite of services - the site builder, email marketing, search engine optimization and statistics, all in one package along with the hosting.

There is also a possibility that the service will require you to keep some branding on the site telling people that you used their website designs and tools. This is more common with the free site builders - which pay for themselves by putting ads on your site. If your goal is to build a business web site, it's really not worth sacrificing your professional image by getting something free, which screams CHEAP.

Low quality websites sometimes attempt to sell expensive products or services. These websites cannot succeed. Studies reveals people spend more time on a well designed web page than on a low quality web page. There is a comparative relationship between the amount of time that an average visitor will spend on a web page and the amount of time that was spent building the web page.

Websites are an important aspect of online businesses. They are the first face of interaction between the user and the business. The website creates the first impression on the user and hence needs to be effective and impressive too. It is the job of web design services to make the website user friendly and search engine friendly too, so that it can serve the purpose of both effectively.

A tool can make things happen - but if you don't know what to make happen, it is either a useless tool or a dangerous one. There is a learning curve in knowing how to present information online (called information architecture in the profession), as well as for using the site builder. In other word, the fuller featured the tool; the more there is to learn. If you aren't familiar with color theory, use of typography, information architecture, navigation and interface design, and page layout and design, you can potentially make something that will hurt your business more than help it. So, unless you are already computer and web savvy, figuring out all the features within your web hosting and site builder package can be time consuming and frustrating.

In the end there are ways that a business can take advantage of these new options and still create a functional and professional web site. One way is simply take your time and research the available website templates, and find the one that has the most features and flexibility, that meet your functional requirements. In other words, spend the time to learn the things a seasoned pro would bring to the table. The internet is a massive library of "how to" information, where you can literally teach yourself anything - and with enough time spent, you could potentially learn how to layout information, what colors and fonts work well together, how to conduct your marketing online and optimize the site for search engines. The second is choosing the best suitable custom website design company and work with them to build a professional website that meets your needs get your imaginations carried and make business a greta success.

Discipline - Be Clear, Be Firm, Be Consistent

Children learn best by being given clear, firm and consistent direction from parents who are clear, firm and consistent in their approach.

How to Discipline Children by Being Clear:

Firstly find and maintain clarity within yourself and then follow through on simple, clear instructions. Clarify for your self what being clear means.
It is about being plain, obvious, and understandable in a clear, short sentence that explains exactly what you mean.

It isn't about maybe this or maybe that.

Often parents have no idea that they chop and change their minds within minutes. To become clear about your own patterns of behavior, observe yourself and ask for your partner's help in this.

"We are going to tidy up your toys in five minutes", is clear and direct. Follow this with,

"Please help me tidy up your toys now" and it means just that.

Be firm with yourself about this. It doesn't mean soon, or later, but now.

I have seen parents give out this simple instruction, then become distracted themselves by a television program, conversation or magazine. What their children observe is parents saying one thing and doing another and this gives a much distorted message. Multiplied over many times each day, is it any wonder that children cease to follow simple instructions?

How to Discipline Children by Being Firm:

Firstly find and maintain firmness for yourself and then follow through with firm clear directions in a firm, clear tone.

Clarify for your self what being firm means.

To be firm is to be certain, definite, and determined. It is also being loving, kind and calm.

It means saying no and meaning no, or saying yes and meaning yes and sticking to it. It's about now being now. How often does your no become perhaps, later, maybe giving in, next time, soon, or alright then? This is a very common fault in how to discipline children and again it leads to numerous mixed messages for children.

Resolve within yourself and with your partner's help to ascertain how often you are both easily swayed into changing your decisions. Are you allowing your children to manipulate you? Imagine how simple your life will become when you are clear and firm within yourself.

It is every child's right to KNOW they can trust their parent's boundaries. So firstly, become firm with your own boundaries and then apply this to your parenting discipline.

"It is bedtime, (bath time, meal time) in five minutes" is a clear direction. Now follow through on this.

Giving the direction in a calm, clear, firm tone of voice helps your children to understand that you mean what you say. Being firm is about being in control of both yourself and the situation.

How to Discipline Children by Being Consistent:

Firstly find and maintain consistency for yourself and then follow through with a firm, clear, consistent approach.

Clarify for yourself what being consistent means.

To be consistent is to be reliable, dependable and constant.

These words immediately convey comfort don't they?

Let's look at the opposite of being consistent. Contradictory, unpredictable, changeable. That's definitely lacking in comfort and safety.

So how do you want to be seen by your children?

To begin with it can seem quite time consuming to concentrate on clear, firm, consistent guidelines. Be aware that this is very true. It takes concentrated effort and time to change old habits to new ones, but if you maintain consistency, you will be very surprised how quickly new patterns of behavior are formed.

Parenting Discipline In Summary: With parenting discipline we are teaching our children how to have self control, self discipline and to become self reliant, so they are able to make good choices for themselves.

The only way children can learn to do this is by being given the opportunities for this learning.

This means not over protecting them, or doing everything for them, but maximizing their opportunities to learn through personal experience and observation, even when this means making mistakes.

Can you see the opportunities here to change some of your own patterns of behavior into superior ones?

Clear, firm, consistent parenting is quality parenting. You learn to trust your own responses and your children are surrounded by your loving constancy.

This is the recipe for creating a happy, well adjusted family.

Internet Marketing Companies, Online Marketing Degree, Online Marketing Service

ONLINE MARKETING SERVICE

Online Marketing Service, also referred to as Internet marketing service is about using the Internet as another channel to market your business or organization. It’s about broadening your Web visibility, attracting qualified visitors to your website or getting interested people to email or call without even needing to come to your site. When visitors do come, through on-site marketing efforts and strong features, you lead them to do what you want them to do: fill out a form, register for an event or make a purchase from you through the internet usage. Some people would be eased to make their necessary work about their company by providing online worker from other place to make their job more easy to do.

Online Marketing Service builds, executes and measures direct response strategies using the Internet. Some key areas that the company should consider to concentrate on are acquisition of specific information, retention of the data being given on the site, awareness of how the site should be handled, optimization of the site content and behavior, and conversion of details through a more useful resource to the users online.

Here are some of the processes that the company should consider in getting their online marketing more effective:

1. Define Your Goal - work together with every member of your company to help clearly define exactly what it is you want to accomplish towards a more fruitful future using the online marketing service and how to set up goals which are important to the company.

2. Develop the Plan – the company should develop strategic, effective and measurable direct response marketing plans designed to achieve the company goals. Through the company's efforts of each member, a more suitable and easy way of conducting the plan can be performed.

3. Execute the Plan - provide capable and experienced project management throughout the entire implementation process. Each member of the company should be reliable, thorough, well-connected, and determined to make satisfied clients that are connected to the company. With these at hand, satisfied clients are willing to cooperate and pay more for the efforts of the company.

4. Measure the Results - No online marketing campaign is complete without measuring the results. Internet marketing strategies take tracking and measuring of the clients website advertisements before implementation occurs. This way, the company can measure their effectiveness to the clients as well as how better they know their company's effectiveness in the process. With the good results that the company is displaying, more and more clients are willing to be with the company and won't have second thoughts of paying a good amount for a good service that the company offers. Clients' satisfaction are very vital when it comes to consideration about the company's main goal.

ONLINE MARKETING DEGREE

Online Marketing Degree generally refers to the degrees that are offered in the internet through advertisements and well-presented by different courses that are being offered by the colleges and universities throughout the globe. It most likely want to prepare individuals in undertaking and managing the process of developing consumer audiences and moving products from producers to consumers by the use of the internet.

A more easy way to determine whether you're making the right decision in improving and pursuing your career as student is to continue studying and taking one of the major courses that the college or university offers. Online Marketing Degree includes instruction in buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets.

Many colleges and universities have come up with the idea of advertising their different online courses because through this, a more practical, faster and easier way of advertising through the web can be seen and noticed. They will no longer have to make certain advertisements through television and radios just around their country but through online marketing service. The degrees that they offer will be seen by anyone from anywhere around the globe by the use of the internet. An effective way of advertising without the high costing.

A slight example on the online marketing degree is the Bachelor of Science in Business Administration – Marketing (B.S.B.A./MKT.) which puts working professionals on a clear path to lifelong learning and success. Maximizing their career opportunities, making important contributions to the profession, reaching the potential—that define success.

Through a program that combines academic theory with practical application, and includes courses in Ethical Leadership and in Social Responsibility, the students will gain knowledge and experience in areas vital to business and society. This concentration will help the students develop insights into an organization’s marketing effort by learning not only the traditional disciplines of alternate marketing channels, sales management, advertising and research, but also emerging marketing approaches related to consumer motivation, global customer management, customer relationship management, and marketing on the Internet.

Another example of an online marketing degree is the Master of Business Administration in Marketing (M.B.A./MKT.), it provides students with the ability to examine the relationship between marketing and corporate strategy and the tools necessary for developing and implementing strong marketing tactics throughout the companies in which they work. Through a hands-on curriculum including case analyses, this specialization lays the practical groundwork necessary for students interested in strengthening or furthering their career as a marketing professional or decision maker.

INTERNET MARKETING COMPANIES

Internet Marketing is a broad term that can include everything from pay-per-click management to a full-blown online marketing campaign that builds traffic and tracks site visitors to increase conversions from all mediums. Internet Marketing can be thought as encompassing all of the following disciplines: search engine optimization, pay-per-click management, link building and affiliate marketing.

Internet Marketing Companies work solely towards getting their client’s product or services marketed online, and this is really becoming something that modern businesses can’t live without. Obviously, an Internet marketing company can’t use the same techniques that a traditional advertising agency would use, such as television commercials and special promotions.

The things that an Internet marketing company can do are pretty amazing, though, because the costs are fairly low and the results can potentially reach a global audience. The interactive nature of Internet marketing, which allows businesses to draw out an instant response from potential customers, is a unique quality of the medium. Internet marketing companies can bring creative and technical aspects together, including design, development, advertising and sales. Internet marketing methods include search engine optimization, pay per click management, display advertising, email marketing, interactive advertising, blog marketing, and viral marketing.

The services that an Internet marketing Company offers aren’t always something tangible that people can see, although things like banner ads and social media marketing (using sites like MySpace) are quite visible. Things like search engine optimization and pay per click management are more intangible, but they help promote a website by placing it where people will see it when they are looking for that type of product or service. Internet marketing companies grow and promote an organization using online media.

An Internet marketing company does not simply build a website or promote a website… They make that website visible to people who are likely to become real paying customers. For some reasons, people are making easier ways of advertising their products and news through the Internet because of its lower cost and its effectiveness. Consumers can see the products and massive orders and requests could be in any instant on line with the company which provides the products.

An online marketing campaign is necessary these days with the Internet become bigger and bigger by the day. Therefore, it is crucial to hire an effective Internet marketing company to help your business achieve the online results you are looking for.

Since the advent of the World Wide Web, there have been many new evolutions to online marketing. Thankfully, there are many Internet marketing companies that can show you the ropes about the industry so that you can capitalize with your online venture.

There is a wide variety of items that a quality Internet marketing company can provide to your business. One of the main sources of online marketing is in search engine optimization, commonly referred to as SEO. This process simply refers to the act of ensuring that your website appears in the top of the major search engines such as Google, Yahoo and MSN. This is achieved by submitting articles and keyword phrases all over the Internet because the more links that your website has on the Net, the higher your search engine ranking will be. Since most customers will choose to use the services of a company that is among the top ten in the search engines, SEO can work wonders for your online venture.

However, an Internet marketing company also has many other services that can benefit your business. Many of these particular companies also provide website designing and graphic design help that will make your website much more appealing to the public. If you search hard enough, you will be able to find a quality company that will produce your website from the ground up and then use SEO to ensure that your site gets the recognition it deserves.

Add Class and Style to Your Room with Chesterfield Furniture

When attempting to bring class and style into your home, leather furniture is the way to go. While there are several different kinds of leather and companies to choose from, there is nothing quite like leather chesterfields. Chesterfield furniture has been around for quite some time and continues to bring wonderful furniture into people's homes worldwide. Adding Chesterfield furniture to your home gives you rich and world class feel to the living room. No longer do you have to settle for a mediocre sofa that disappears in the room. You can make a Chesterfield sofa the highlight of the room with the magnificent leather and beautiful colour.
While this furniture used to be out of the price range for many, it has gradually become more affordable for everyone. But the status quo remains the same as this is high class furniture that can brighten up the room and bring your office or living room to another level.

There is nothing better than being able to show off a fine piece of furniture to family and friends like Chesterfield furniture. Guests will have the luxury of sitting on pure, soft, and comfortable leather sofa. And unlike many sofas that require attention after a couple of years, you will have your Chesterfield sofa for years to come because of the high-class durability.

Placing this luxury furniture in the living room is ideal to show it off, but it can also make for a fine piece of furniture in the office. There is nothing that says class and wealth in an office better than furniture like this. It will imply prosperity to those who enter your office and give your office a true working atmosphere.

Although you may not be aware of it at the time, but image can mean everything in a home. Replacing ragged sofas with a Chesterfield sofa can do wonders for your home. It will liven the room up, give it character, and present wealth in a new manner. And because of the style, you can put virtually anything around the sofa and create a beautifully crafted room.

It is hard to believe that one sofa could have such an impact on a room, but that is exactly what you are getting with leather chesterfields. It is the finest furniture around and can be purchased at a reasonable price. And with the durability it is built with, you can enjoy the comfort of fine leather for years to come.

Sci-Fi & Fantasy, Horror, Gaming, Anime & Comic Conventions - They Are Not All The Same

A very large number of people who have never attended a Sci-Fi convention have the idea that they are all about people standing in line to get autographs of actors while wearing Klingon makeup and costumes or pointed ears. I’m not saying that those stereotypes don’t exist but the Convention experience is much richer and diverse than you may have been led to believe. To get the best experience it is important first consider your interests and then match them to what conventions are available.

Conventions come in two primary flavors. Professional and fan run. Professional conventions should have actors who have appeared in genre television and films ready to sign autographs and have their photos taken with fans. Some of these conventions include the costs of autographs and photo sessions in the cost of admission others operate in more of an a la carte fashion.

Often genre conventions have previews of new shows and films, and usually an extensive dealer’s room where you can buy anything from jewelry, ornaments, t-shirts and action figures to full scale replicas and costumes...and more. While there are a number of professional promoters the best known and run are Chiller Theatre Expo, Creation Entertainment, Fed Con ( Germany ), Starland and Vulcon. Do expect things to be as advertised and run on time. Do not expect warm and fuzzy.

Warm and fuzzy is more the field of fan run conventions. Fans who get together to run conventions have a great deal of enthusiasm, but usually are run with a volunteer staff and can be a bit “bumpy” with organization of the activities. What you can expect? A movie room, anime room, gaming room, art show, dealer’s room, and various special interest group rooms and tables. It is a rare con that doesn’t have a dance and a masquerade. Many fan run conventions also have guests ranging from actors, authors, cartoonists, illustrators, scientists etc. You may also find workshops for writing, acting, art, costuming, make-up and special effects. It all varies from convention to convention and year to year. Older fan run conventions such as Aggie Con, Balticon, Bay Con, CONvergence, Dragon Con, ICON, Shore Leave, United Fan Con, Toronto Trek to name a few.

The following sections may help you in selecting the kind of convention you would enjoy the most. Don’t be afraid to try other sorts once you’ve sampled those that are in your comfort zone. Exploration can be fun:

• LITERARY CONVENTIONS

Love to read speculative fiction? Do you have an interest in attending workshops on writing and publishing? Would you like to mingle with like-minded fans and meet professionals in the field such as authors, editors, illustrators and publishers? Then a literary convention would be the place you might enjoy most. Conventions such as World Science Fiction Convention (which is where the Hugo awards are announced), the World Fantasy Convention, World Horror Convention, Balticon, Philcon, Lunacon, Boskone, Readercon, Wiscon and Capclave are all reader friendly and while you may find the occasional filking group, men in kilts, swords and women in medieval garb I doubt that you’ll see many people dressed like the attendees of the convention seen in the movie Galaxy Quest. OK maybe one or two but they are a tiny minority.

• MEDIA CONVENTIONS

Media conventions are very much about television and film. Science Fiction & Fantasy or Horror & Paranormal guests abound. You may meet and hear behind the scenes stories of actors and illustrators, SFX experts and make-up artists and a host of media professionals. Many of the attendees may be wearing costumes. Depending on whether you are going to a “pro” con or a fan run con the rest will vary greatly. Parties are expected and encouraged. At a pro convention this will take the form of a banquet with the guests at a fee and/or a dance or cocktail party all for various prices. Fan run convention also may have a price attached to a banquet or “private” gathering with a particular celebrity or celebrities but they will also have fee free dances, masquerades, art shows, filking, sword demonstrations etc. Toronto Trek, Celebration, BotCon, Dragon Con , Comic-Con ( both Dragon Con and Comicon will appear under many categories)

• GAMING CONVENTIONS

Gamers come in all shapes, sizes, ages, colors and ethnic backgrounds but they all have something in common. A love of games. Role playing, live, pen and paper, MMOG as well as video gamers and board gamers all have a lot of interactive fun at gaming conventions. You can meet game designers, try out new games that have yet to hit the general market, and play in tournaments for glory and prizes. Once an almost male-only pursuit, gaming now has a growing number of female enthusiasts Gaming has become so pervasive that it is now nearly socially acceptable to the mainstream public. Nearly.

There are giant conventions like GENCON and ORIGINS, where it is so crowded you may have trouble negotiating the exhibition halls due to the crowds. The upside is the great diversity and FREEBIES as there are so many gaming companies competing for your attention. Then there are the more intimate play intensive ones like Archon, CastleCon, Dragonflight Dreikonigsnacht (Twelfth Night), Festival of Dreams, HexaCon, KublaCon, MACE, MarsCon, Marmalade Dog, ShaunCon, Strategicon, The Once and Future Con, and many many more.

Keep in mind that many conventions other than pure gaming conventions have gaming tracks. If you like to game but want to do more than only game during the weekend you might look into some of the other cons with a strong gaming element.

• ANIME CONVENTIONS

For the older generation anime seems so foreign, even unreachable. It shouldn’t be. Yes, anime and its siblings manga and ahem *cough* hentai are of Japanese origin but the striking visual styles and beauty, the characters and stories connect with westerners as well as audiences in the east. Because they are animations they can either be sub-titled or dubbed in the language of the country where it is being broadcast. In anime the stars are the illustrators, authors, and voice actors. At conventions you will find many of these sorts of guests as well as companies promoting their projects. You will also find some of the most imaginative of costumes created and worn by fans. At larger conventions you may find multiple rooms running films day and night. At smaller ones perhaps just one room will be devoted to showing their favorites. There are often panels discussing aspects of cosplay, fan fiction, video games, favorite voice actors, anime series or movies. As in literary conventions there are often workshops. These workshops are mostly how to draw manga, make computer animation, or how to become a voice actor. The dealers room will be filled with DVDs , software, graphic novel manga, art books, apparel, toys and exotic ( for us ) foods.

While the U.S. and Canada have the largest SF conventions in the world the largest Anime conventions are Lucca Comics & Games in Lucca Italy ( 85,000 ) , Japan Expo in Paris France ( 83,000 ) Salon del Manga in Barcelona Spain ( 63,000 ) and Romics in Rome Italy ( 50,000 ). The big guys in North America are Anime Expo Los Angeles California (41,000), Otakon Baltimore Maryland (23,000) and A-Kon Dallas Texas (14,500). Hey, size isn’t everything and some of the smallest might be the way to start if you have never been to a con before!!


• HORROR CONVENTIONS

What a perfect place to let it all hang out (dating myself but who cares). Horror conventions revel in going over the top. Long live Elvira, Freddy Krueger, Jason, Dracula, Zacherley, Even the names of these conventions and expos are meant to be graphic illustrations of what you will find there. Chiller Theatre, Fangoria, Fright Night Film and Fantasy Fest, HorrorFind, HorrorHound Weekend, Spooky Empire. Nothing to subtle here. No sparing of the gore. It’s like the rollercoaster of genre conventions. If you have a strong stomach and a dark sense of humor you will have tons of fun. The dealer’s room, art show, video rooms all are in sync with the horror theme. Guests that reach back decades up to the present. Once again there is a chance to meet actors, artists and authors for autographs, photo shoots, and anecdotes. Attendees go wild with costumes and you can do so too even without a ton of money or a pile of cash. Try out your best monsterish clothes and make-up or come asa victim…or not. Costumes aren’t required, they are just fun. There is usually a monster mash even if that isn’t the name given. Some horror conventions invite guests that more about nostalgia than horror. Chiller Con is a good example of this. Some of their guests are Micky Dolenz from the Monkees, Ernest Borgnine , Lindsay Wagner, Brigitte Nielson, Katey Sagal (Married with Children), Stephen Baldwin, Daniel Baldwin, Barry Bostwick, Erin Murphy (Tabitha of Bewitched), Avery Brooks, Armin Shimmerman, Robert Picardo, Geri Reischel (Jan from The Brady Bunch), Susan Olsen (Cindy from The Brady Bunch),Joe Pantoliano,Richard Kiel ("Jaws" Moonraker), Lou Ferrigno, William B Davies (X-Files-Cancer Man), Stella Stevens, Frank Stallone, Ron Bumblefoot ( Guns N Roses ) and a host of others.

• COMIC CONVENTION

When you think of a comic book convention you will probably think of a sea of old comic books, toys, Star Wars stuff, Star Trek stuff, action figures, collectible card games and magazines for sale and you would be right but that is only a part and an increasingly small part of the experience. You will find illustrators, authors, publishers and very often interesting workshops and panels that deal with every aspect of the industry past, present and future. There are the costume contingents that always show up at the larger conventions and some are so good that you could almost believe you were seeing superheroes and villains walk out of the pages and off the screen to meet you and be photographed. Some cons such as Dragon Con and Comic-Con began solely as comic conventions but grew to tremendous size, scope and diversity that they have transcended the genre that gave rise to them. Even those such as HEROES which remains focused on comics manages to have a number of other aspects and should be able to keep the whole family amused for the weekend. Comic conventions often have a lot of pop culture and nostalgia guests. So if you would like to see people like Creature, Parthenon and Fat Mama from Who wants to be a Superhero or maybe even Stan Lee himself, you might get your chance. How about James & Oliver Phelps who played the Weasley Twins in the Harry Potter movies ? Or perhaps Sean Astin or Billy Boyd and even Elijah Wood . From Heroes Hayden Paniterre and Masi Oka, or Ice-T…yes I said Ice-T AND his swimsuit-model wife Coco.

For a walk down memory lane there is Erik Estrada, Betsy Palmer, Soupy Sales, Richard Hatch, John Saxon, Adam West and Burt Ward ( Batman and Robin) , Julie Newmar, Peter Mayhew, Eddie Byrnes (77 Sunset Strip), Erin Gray (Buck Rodgers), Gary Coleman, Lou Ferrigno and on and on. Some are from your childhood others are from your parents childhoods. I can tell you that when I unexpectedly got to meet the very ladylike and gracious Betsy Palmer it was a thrill.

The bottom line is conventions are places where adults can go and play and slough off the average workday week . Have fun !!

Acne Fact and Fiction! Do Stress, Facials and Concealer's Help to Promote or Reduce Acne Breakouts?

What is Acne? People have differing opinions as to what acne really is. So, what exactly is acne? Do a couple of occasional but recurring zits qualify as a case of acne or do you have to have a lot of zits?

Believe it or not, the answer is that occasional pimples or zits do not constitute a true case of acne. Although zits do seem to have the ability to appear almost instantaneously and at the most inopportune times like picture day, prom night, spelling bees, sporting events, dates, and special award ceremonies, they are not a true acne outbreak.
The dictionary defines acne as "an inflammatory disease of the sebaceous glands, characterized by comedones and pimples, especially on the face, back, chest, and, in severe cases, by cysts and nodules resulting in scarring."

The anatomical definition of sebaceous glands is: "small subcutaneous glands usually connected with hair follicles. The follicles secrete an oily semi-fluid matter, composed in great part of fat, which softens and lubricates the hair and skin."

Real acne outbreaks are actually a disease of the skin. However, the great news is that acne is treatable. Although it can be very embarrassing, cause great emotional distress, and lower your personal self-esteem for a period of time, acne is not fatal.

There are new and effective treatments being sought by researchers and great advances have been made in the treatment of acne in the last few years. Years ago, when a person had acne, they were pretty much stuck with the problem. There were very few treatments available and the medical profession didn't even consider acne a disease.

It was long thought that acne was the direct result of a diet that was too high in fat and/or sweets. That is no longer the case. Acne is most often associated with puberty and the onset of pre-teen and teenage years but it can and does develop in adults as well. When acne does finally heal, there can be permanent scars left (from picking and popping) that are unsightly and cause patients to suffer long term emotional distress and low self- esteem.

New and very effective skin resurfacing treatments have been developed over the last several years that have, if not completely removed acne scars, at least diminished their appearance and severity.

Acne Fact or Fiction:

You can hear a lot of tall tales about acne today, so let's take a look at the fact or fiction of acne. It is always better to be well armed with factual information so that you don't get fooled by the fictional facts that surround acne.

Fictional Fact #1: Acne is caused by a lack of sexual activity.

Factual Fact: Acne and sexual activity are two entirely separate issues. One has no bearing on the other. Hormones secreted during puberty and young adulthood does have a bearing on acne. They also have a bearing on sexual arousal and activity. However, acne has no bearing on sexual activity nor does sexual activity have any bearing on acne.

Fictional Fact #2: People have acne because they are dirty.

Factual Fact: Dirt has no part in acne. Dirt is dirt. Acne is acne. One has nothing to do with the other. Acne is a build up of oil, dead skin cells, and bacteria. Dirt isn't involved. Keeping the face clean can and will help to prevent clogged pores but dirt does not cause acne.

Fictional Fact #3: Dermatologists can cure acne.

Factual Fact: Dermatologists can TREAT acne. They can help to alleviate the symptoms and help to clear up the pimples, black-heads, and white heads. They can prescribe antibiotics and topical ointments, lotions, and creams that will help but there is no cure at this time for acne.

Fictional Fact #4: Acne is simply a skin problem.

Factual Fact: It's true that acne affects the skin but it can also affect the way a person sees himself or herself. Acne and the scarring it can leave behind may cause a sufferer to become depressed and develop low self-esteem, both of which can lead to larger and more complex life socialization problems. Acne sufferers need the loving support and reassurance from their family and friends.

Acne and Stress:

Can stress actually cause acne? There is ample evidence available to suggest that stress can most assuredly cause an acne breakout or make an existing breakout worse. Our bodies are highly developed chemical laboratories that produce all sorts of stuff.

At puberty, our body begins to produce an abundance of male hormones and this happens in both boys and girls. This overproduction of male hormones can happen at other times in life besides puberty; for example, when a girl or woman starting or stops taking birth control pills.

These male hormones cause the bodies sebaceous glands to shift into overdrive and begin producing sebum. The sebum then travels up hair follicles, clogs the pores and begins the acne development cycle. However, male hormones are not the only cause for the sebaceous glands to begin producing an overabundance of sebum. When we become extremely stressed or overly emotional, our bodies react by causing the adrenal glands to produce a substance known as Cortisol, which is released directly into the bloodstream. Then the chemical chain reaction continues as the sebaceous glands release sebum, the sebum travels up the same hair follicles, clogs the pores and acne develops.

The physical changes in the body can cause exactly the same chemical chain reaction as the emotional changes in the mind. The mind/body connection is very real. Maybe some of it really IS in your head. If that's the case, there is help available to help people deal with the acne that is caused by stress. Reducing stress will just naturally reduce sebum production by the sebaceous glands and reducing sebum production will help to alleviate an acne breakout. Therefore, when you learn to reduce and control you stress levels, this part of the chemical chain reaction is minimized.

It really it isn't any different than restoring a hormonal balance to your body that reduces sebum production. So, in the final analysis, both factors that cause excessive sebum production should be addressed. Solving one problem might help; however, solving both problems could eliminate acne altogether.

Acne Facials:

If you are part of the 95 of the population who suffer from acne, you have more than likely seen TV or print media advertisements for acne facials. Have you ever wondered if there is anything to the claims that their manufacturers make?

In general, the answer is yes! Most acne facials are very effective, pretty much worth the price, and can be used in conjunction with your usual acne fighting regime. They won't necessarily replace any part of what you are already doing; but, rather enhance the overall effects.

You can find acne facials in most health stores, at many cosmetic counters, and online. As a matter of fact, you can probably complete a better comparison of available products online than you can anywhere else.

Most of these acne facial products provide for a three-step program. The first step is a complete facial cleansing. The next step is a steam massage. The final step is a facial mask. The first two steps are designed to prepare the face. The steam massage softens the black heads and the white heads to remove toxins from your skin. The facial mask serves to remove the dead skin cells from the face and to moisturize it as well. The overall effect of the acne facial is a very relaxing, calming, and cleansing experience. It just plain feels good. Anything that helps to calm and sooth your stress can't be bad because we all know that acne is aggravated by high stress levels. Acne facial masks can be used in addition to other parts of your acne prevention and treatment regime or you may find that the facial can, in fact, actually replace some things that you are currently doing.

Acne Concealer's:

One of Newton's laws of physics laws says that, "For every action, there is an equal and opposite reaction." That law of physics spills over into a lot of our life situations. For example: A young woman gets a zit and wants to cover it up. The cosmetics industry has a multitude of products designed to do just that. Okay, that's a little far out there but you get my point.

The acne pimples, whether they are white heads or black heads should never be picked at or popped. If they are popped or picked, it can and normally does result is a scar that is much harder to get rid of than the actual pimple, black head or white head. Popping a pimple is not going to make it go away. In fact, popping a pimple is only going to make the acne worse.

Still when you get a zit, you have to go out and face the world so you are looking for ways to make your skin look clear. You want to disguise the zit and make it as unnoticeable as possible. Here is where the cosmetic industry can help. There are a multitude of products designed to make a zit less noticeable. You don't want to use a product that just adds to the problem by adding additional oil to already oily skin. So, you do need to remember, that when you use a cover product to make the zit less noticeable, you need to totally clean the product from your skin immediately when you return home.

Some of the better known as well as more effective cosmetic concealer's on the market today are:

1. Dermablend Smooth Indulgence Concealer: This product produces a smooth matte appearance and was designed specifically for covering acne blemishes as well as for covering Rosacea and dark circles under the eyes.

2. Flawless Skin by Prescriptives: This product will not aggravate acne but will supply a medium to full coverage and it contains SPF 25 for protection from the sun.

Don't let acne control you; but rather, become smart and learn how to control the negative influences in your life that create a positive situation for acne to develop!

All About Pizza

The term pizza covers a lot of territory. If you want to learn all about pizzas, then you should have a bit of a background on pizzas: specifically the history of pizza, pizza origin, pizza facts, and even pizza trivia such as who invented pizza. The subject also delves into the different types and styles of pizzas. The varieties currently existing defy any attempts at enumeration. Thus, most people who attempt such a task stop at a broad categorization of pizza types according to certain attributes such as crust thickness, crust elasticity, crust baking and cooking procedures, toppings, etc. Aside from general, historical or trivial information, other things are of interest to the pizza lovers. For instance, homemade pizza enthusiasts would like to know certain tips and tricks for making pizza. This includes pizza making techniques, the best pizza crust recipes, pizza toppings, homemade pizza sauce, etc. Some other interesting topics will be frozen pizza dough and where best to attain them, what are the criteria for choosing the, what are the methods for preparing them, etc. It must be obvious that this article is a mite ambitious for wishing to tackle something entitled "all about pizza." However, an attempt is definitely warranted, so here goes.

Some pizza facts and trivia

Accounts of pizza history always begin with the origin of pizza. This one might as well follow the same tack. We have to thank any civilization or race that baked flat bread on hot stones or stone ovens for pizza, for almost certainly, bread like the focaccia was the "mother of the pizza crust." However, the invention of the pizza is more properly attributed to the Neapolitans - the people of Naples, Italy who were baking and making pizza crust topped with tomatoes, oil, and Italian herbs, and spices. This rudimentary and traditional Italian pizza was common peasant fare in Naples. If you want an individual originator and inventor of pizzas, however, then you won't be wrong if you cite Rafaelle Esposito - a native of Naples; he modified the basic Neapolitan pizza recipe and came up with three variants that added mozzarella cheese to the rudimentary Italian pizza toppings.

Now, if you are looking for some topics for small conversation, then you must remember the following trivia. One note of caution, though; you shouldn't blurt these out just to anybody or you'll sound decidedly corny and geeky. Make sure you're talking to someone interested in pizzas before you use the following trivia as conversational gambits.

" Most people in the United States love pepperoni; the least liked toppings are anchovies.

" Pizza was called (and is still called) tomato pie and pizza pie in certain parts of the States.

" The first pizzeria in the United States was opened in New York.

" The pizza industry is worth more than 30 billion dollars in the United States alone and Americans consume around three billion units of pizza every year.

" New York pizza is traditionally plain. Supposedly, New York pizza is unique because of the acidity and hardness of the water in New York. New Yorkers therefore claim that only in New York can you make real New York Pizza.

(New Yorkers must admit, however, that if water is the unique characteristic of New York pizzas, one who uses water adjusted for hardness and acidity to reflect New York water conditions, adds all the usual New York pizza ingredients and toppings, follows all the procedures strictly but makes the pizza in New Jersey can conceivably make an authentic, New York style pizza. But such an assertion, some would say, is just plain cheek.)

Pizza types and pizza styles

The first step to a great homemade pizza is determining what type of pizza you wish to make. After all, different types of pizza have different attributes and thus call for different types of pizza base, pizza toppings and cooking techniques. Would you like to make an authentic Italian pizza, a New York style pizza, a California style pizza, or a Chicago style pizza?

Italian pizza is generally lean, although when you add cheese, its fat level generally rises in proportion. There are various kinds of Italian pizza, too. There are Neapolitan pizzas, of which there are two general types: the marinara and the Margherita. There are various combinations of these as well. Authentic Italian pizza, moreover, is supposedly baked on wood-fired or even coal-fired, stone ovens.

New York pizza, as abovementioned, is generally plain. The mainstay of New York pizza is mozzarella cheese - fresh mozzarella cheese to be precise. One can add garlic, different types of cheeses, anchovies, shrimp, etc but these are usually optional. The pizza dough recipe for traditional New York pizza, on the other hand, calls for high-gluten flour. The result is firm, usually thin, chewy pizza.

The California style pizza is generally known for gourmet flavors. You can say the California pizza has countless variations. The pizza crust, in this case, is light, crisp and generally well risen. The toppings can be out of this world - generally California pizza makers experiment a lot with all kinds of meat, sea food, breakfast dishes, and vegetable for the toppings.

The Chicago style pizza, on the other hand, is generally crusty and very filling. They are characterized by their raised edges; imagine a pre-baked apple pie crust where you can place the fillings on top. Chicago pizza is usually meaty (some variants come stuffed with cheeses and meat layers) and it is eaten with a knife and fork.

You can also start by deciding on the flavor you want. Do you want to make a cheese pizza, a vegetarian pizza or a fruit pizza? Perhaps you want to make a low fat pizza, a low carb pizza, a healthy pizza? Sourdough pizza is also another variant.

Take your pick among your many options. Once you have decided, choosing the recipe would be much easier. If you have decided on an Italian pizza, for instance, then find your Italian pizza crust recipe, your Italian pizza sauce recipe and the overall Italian pizza recipe that will give you a list of toppings and pizza preparation procedures for making an authentic Italian pizza. For an easier time of it, you can opt to use Italian-style frozen pizza dough then just follow the Italian pizza recipe that you've found.

Some pizza making tips and techniques

Hand tossing will help you minimize the lumps in your pizza dough. However, this should be done only after sufficient pizza dough kneading. This process lets your pizza dough develop into the right kind of consistency - that which is suitable for stretching and hand tossing. Hand tossing, however, is not advisable for thick pizza crust varieties.

If you want a crisp and firm pizza that retains its structure even when the moist toppings are added, you can bake the pizza crust before you add the toppings and the pizza sauce. However, for thin pizza crusts, baking the crust after the toppings and sauce have been added is sufficient. For uniform baking and crisping of the crust, use a pizza stone or a pizza screen.

Finally, remember that the protein content of your flour will influence the end product. High-gluten flour will lead to a crisp but chewy crust. Gluten-free flour, however, may lead to very soft dough; additives may have to be used to give the pizza dough strength.

Quick pizza crust recipes and easy homemade pizza recipes of all kinds and style are easily available online. There are tips for baking and preparing frozen pizza dough, making your own pizza dough, preparing the ingredients for the best pizza crust recipe, etc. All you need to start making your very own pizza recipe is an internet connection, a good source of basic pizza recipe, great pizza equipment, your imagination, and lots of time and resources for experimentation.

The Importance of Play

For children, play is naturally enjoyable. And since it is their active engagement in things that interest them, play should be child-led, or at least child-inspired, for it to remain relevant and meaningful to them. Children at play are happily lost in themselves; they are in their own realm of wonder, exploration, and adventure, pulling parents in at times with a frequent “Let’s play, mom!” as an open invitation into that world.
As early as infancy, children immerse themselves in play activities with the purpose of making sense of the world around them. Play gives children the opportunity to learn and experience things themselves, which is vital for their development. Although peek-a-boo games seem pointless to adults, tots are awed by the surprise that awaits them as they see the suddenly emerging faces of people they love.

(Stages of Play)

During toddlerhood, children experience a motor-growth spurt that equips them to solitarily fiddle with anything they can get their hands on – be it a construction toy or the box from where it came.

Toddlers also love breaking into song, wiggling and jiggling to tunes, and imitating finger plays they are commonly exposed to.

Preschoolers begin extending their play to involve others, whether they bring others in at any stage of their game or they plan their game and its players’ way ahead. Their physical and motor skills allow them to widen their lay arena, from dramatic play to table games to outdoor pursuits.

School-age children start appreciating organized play – such as innovated songs and rhymes, games with rules, relays and other physical activities, sports and projects that they can accomplish over a certain time frame.

Play Perks:

Why the big fuss about playing? Play benefits the child in ways that might be a tad difficult for adults to imagine.

1. Play brings pure and utter joy.

A toddler who jumps into an empty box and runs around the house ‘driving a car’ shows the sheer happiness that play brings him or her. When children are asked what they did in school and they answer ‘play,’ it is a clear sign that these kids remember a feeling of genuine joy that is captured in this four-letter word.

2. Play fosters socio-emotional learning.

What does a ten-month-old baby who shrieks at the sight of her stuffed toy have in common with a ten-year-old boy who plays basketball with his friends? They both deal with their confidence as they choose to embark on their play activities. At the same time, they are displaying their independence in the decisions that they make. These two children are also internalizing social rules in their respective play situations: the baby waits patiently for her stuffed toy to appear, while the school-age child has to contend with an impending loss in a ball game.

3. Play hones physical and motor development.

Play often involves the use of the senses, the body, and the extremities. When children play, they exercise their bodies for physical strength, fluidity of movement, balance and coordination.

Perceptual-motor ability, or the capacity to coordinate what you perceive with how you move, is an essential skill that preschoolers need to develop. A three-year-old who is engrossed in digging, scooping, and pouring sand into a container must match his or her perception of the space in front of him or her with actual hand movements, so that he or she can successfully fulfill the motor activity.

4. Play facilitates cognitive learning.

Play is vital to the intellectual development of a child. We live in a symbolic world in which people need to decode words, actions, and numbers.

For young children, symbols do not naturally mean anything because they are just arbitrary representations of actual objects. The role of play is for the child to understand better cognitive concepts in ways that are enjoyable, real, concrete, and meaningful to them. For instance, through play, a child is able to comprehend that the equation 3 + 2 = 5 means ‘putting together’ his toy cars by lining them up in his makeshift parking lot. When he combines 2 triangles to make a square during block play, or writes down his score is a bowling game, the child is displaying what he knows about shapes and numbers.

Through play, the child is constructing his or her worldview by constantly working and reworking his understanding of concepts.

5. Play enhances language development.

Toddlers who are still grappling with words need to be immersed in oral language so they can imitate what they hear. They benefit from songs and rhymes that provide the basis for understanding how language works.

When these tots are playing with toys, adults model to them how language is used to label objects or describe an event. At play, preschoolers use language to interact, communicate ideas, and likewise learn from dialogues with more mature members of society.

6. Play encourages creativity.

Barney the dinosaur was right about using imagination to make things happen. A lump of Play-Doh suddenly turns into spaghetti with meat sauce and cheese; a small towel transforms into a cape that completes a superhero’s wardrobe; and a tin can serves as a drum that accompanies an aspiring rock artist. Play opens an entire avenue for children to express themselves, show what they know and how they feel, and to create their own masterpieces.

7. Play provides bonding opportunities.

Play is an important factor in child development. It provides for interaction, experimentation, and moral development. Here are some ways by which parents can encourage and support their children’s playtime.

- Let your child be the player-leader. Let children initiate their activity, set their own theme, choose the parameters where the play will take place. Play becomes a venue for children to express their feelings and be in control.

- Help them help themselves. When your 5-year-old asks for help, say, figuring out how to piece a puzzle together, stop yourself from coming to her rescue and first ask your child questions that allow him or her to help himself or herself. Say, “Where do you think this piece should go?” Afterward, commend his or her success.

- Play attention. Once you make a commitment to play with your child, watch for the following signals: Does he or she want you to actively play a part in the activity? Does he or she need encouragement? Is he or she tired or hungry? Does he or she need to take a break?

- Have a play plan. If you seem to have little time for playing with your child, consider using self-care chores to have fun with him or her. Also, get support from other people in your household, like older siblings, household help, or the child’s grandparents, so that they understand why play is important and how they should continue to encourage it.

Can Data Breaches Be Expected From Bankrupt Mortgage Lenders?

The stock market is in a tumult. Actually, it has been for about a year, ever since the subprime fiasco (anyone take a look at Moody's performance over the past year?) Now that that particular issue has been beaten to death, other mortgage related issues are cropping up. Most of the stuff covered in the media is financial in nature, but some of those mortgage related issues do concern information security.

It's no secret that there are plenty of companies in the US that discard sensitive documents by dumping them unceremoniously: leave it by the curb, drive it to a dumpster, heave it over the walls of abandoned property, and other assorted mind boggling insecure practices. In fact, MSNBC has an article on this issue, and names numerous bankrupt mortgage companies whose borrowers' records were found in dumpsters and recycling centers. The information on those documents include credit card numbers and SSNs, as well as addresses, names, and other information needed to secure a mortgage.

Since the companies have filed for bankruptcy and are no more, the potential victims involved have no legal recourse, and are left to fend for themselves. In a way, it makes sense that companies that have filed for bankruptcy are behaving this way. (Not that I'm saying this is proper procedure.) For starters, if a company does wrong, one goes after the company; however, the company has filed for bankruptcy, it is no more, so there's no one to "go after." In light of the company status, this means that the actual person remaining behind to dispose of things, be they desks or credit applications, can opt to do whatever he feels like. He could shred the applications. He could dump them nearby. He could walk away and let the building's owner take care of them. What does he care? It's not as if he's gonna get fired.

Also, proper disposal requires either time, money, or both. A bankrupt company doesn't have money. It may have time, assuming people are going to stick around, but chances are their shredder has been seized by creditors. People are not going to stick around to shred things by hand, literally.

Aren't there any laws regulating this? Apparently, such issues are covered by FACTA, the Fair and Accurate Credit Transactions Act, and although its guidelines require that "businesses to dispose of sensitive financial documents in a way that protects against 'unauthorized access to or use of the information'" [msnbc.com], it stops short of requiring the physical destruction of data. I'm not a lawyer, but perhaps there's enough leeway in the language for one to go around dropping sensitive documents in dumpsters?

Like I mentioned before, inappropriate disposal of sensitive documents has been going on forever; I'm pretty sure this has been a problem since the very first mortgage was issued. My personal belief is that most companies would act responsibly and try to properly dispose of such information. But, this may prove to be a point of concern as well because of widespread misconceptions of what it means to protect data against unauthorized access.

What happens if a company that files for bankruptcy decides to sell their company computers to pay off creditors? Most people would delete the information found in the computer, and that's that-end of story. Except, it's not. When files are deleted, the actual data still resides in the hard disks; it's just that the computer's operating system doesn't have a way to find the information anymore. Indeed, this is how retail data restoration applications such as Norton are able to recover accidentally deleted files.

Some may be aware of this and decide to format the entire computer before sending it off to the new owners. The problem with this approach is the same as deleting files: data recovery is a cinch with the right software. Some of them retail for $30 or less-as in free. So, the sensitive data that's supposed to be deleted can be recovered, if not easily, at least cheaply-perhaps by people with criminal interests.

Am I being paranoid? I don't think so. I've been tracking fraud for years now, and I can't help but conclude that the criminal underworld has plenty of people looking to be niche operators, not to mention that there are infinitesimal ways of defrauding people (look up "salad oil" and "American Express," for an example). An identification theft ring looking to collect sensitive information from bankrupt mortgage dealers wouldn't surprise me, especially in an environment where such companies are dropping left and right.

The economics behind it make sense as well. A used computer will retail anywhere from $100 to $500. The information in it, if not wiped correctly, will average many times more even if you factor in the purchase of data recovery software. Criminals have different ways of capitalizing on personal data, ranging from selling the information outright to engaging in something with better returns.

Is there a better way to protect oneself? Whole disk encryption is a way to ensure that such problems do not occur: One can just reformat the encrypted drive itself to install a new OS; the original data remains encrypted, so there's no way to extract the data. Plus, the added benefit is that the data is protected in the event that a computer gets lost or stolen. However, commonsense dictates that encryption is something ongoing concerns sign up for, not businesses about to go bankrupt. My guess is that sooner or later we'll find instances of data breaches originating from equipment being traced back to bankrupt mortgage dealers.

The stock market is in a tumult. Actually, it has been for about a year, ever since the subprime fiasco (anyone take a look at Moody's performance over the past year?) Now that that particular issue has been beaten to death, other mortgagerelated issues are cropping up. Most of the stuff covered in the media is financial in nature, but some of those mortgagerelated issues do concern information security.

It's no secret that there are plenty of companies in the US that discard sensitive documents by dumping them unceremoniously: leave it by the curb, drive it to a dumpster, heave it over the walls of abandoned property, and other assorted mindboggling insecure practices. In fact, MSNBC has an article on this issue, and names numerous bankrupt mortgage companies whose borrowers' records were found in dumpsters and recycling centers. The information on those documents include credit card numbers and SSNs, as well as addresses, names, and other information needed to secure a mortgage.

Since the companies have filed for bankruptcy and are no more, the potential victims involved have no legal recourse, and are left to fend for themselves. In a way, it makes sense that companies that have filed for bankruptcy are behaving this way. (Not that I'm saying this is proper procedure.) For starters, if a company does wrong, one goes after the company; however, the company has filed for bankruptcy, it is no more, so there's no one to "go after." In light of the company status, this means that the actual person remaining behind to dispose of things, be they desks or credit applications, can opt to do whatever he feels like. He could shred the applications. He could dump them nearby. He could walk away and let the building's owner take care of them. What does he care? It's not as if he's gonna get fired.

Also, proper disposal requires either time, money, or both. A bankrupt company doesn't have money. It may have time, assuming people are going to stick around, but chances are their shredder has been seized by creditors. People are not going to stick around to shred things by hand, literally.

Aren't there any laws regulating this? Apparently, such issues are covered by FACTA, the Fair and Accurate Credit Transactions Act, and although its guidelines require that "businesses to dispose of sensitive financial documents in a way that protects against 'unauthorized access to or use of the information'" [msnbc.com], it stops short of requiring the physical destruction of data. I'm not a lawyer, but perhaps there's enough leeway in the language for one to go around dropping sensitive documents in dumpsters?

Like I mentioned before, inappropriate disposal of sensitive documents has been going on forever; I'm pretty sure this has been a problem since the very first mortgage was issued. My personal belief is that most companies would act responsibly and try to properly dispose of such information. But, this may prove to be a point of concern as well because of widespread misconceptions of what it means to protect data against unauthorized access.

What happens if a company that files for bankruptcy decides to sell their company computers to pay off creditors? Most people would delete the information found in the computer, and that's that-end of story. Except, it's not. When files are deleted, the actual data still resides in the hard disks; it's just that the computer's operating system doesn't have a way to find the information anymore. Indeed, this is how retail data restoration applications such as Norton are able to recover accidentally deleted files.

Some may be aware of this and decide to format the entire computer before sending it off to the new owners. The problem with this approach is the same as deleting files: data recovery is a cinch with the right software. Some of them retail for $30 or less-as in free. So, the sensitive data that's supposed to be deleted can be recovered, if not easily, at least cheaply-perhaps by people with criminal interests.

Am I being paranoid? I don't think so. I've been tracking fraud for years now, and I can't help but conclude that the criminal underworld has plenty of people looking to be niche operators, not to mention that there are infinitesimal ways of defrauding people (look up "salad oil" and "American Express," for an example). An identification theft ring looking to collect sensitive information from bankrupt mortgage dealers wouldn't surprise me, especially in an environment where such companies are dropping left and right.

The economics behind it make sense as well. A used computer will retail anywhere from $100 to $500. The information in it, if not wiped correctly, will average many times more even if you factor in the purchase of data recovery software. Criminals have different ways of capitalizing on personal data, ranging from selling the information outright to engaging in something with better returns.

Is there a better way to protect oneself? Whole disk encryption is a way to ensure that such problems do not occur: One can just reformat the encrypted drive itself to install a new OS; the original data remains encrypted, so there's no way to extract the data. Plus, the added benefit is that the data is protected in the event that a computer gets lost or stolen. However, commonsense dictates that encryption is something ongoing concerns sign up for, not businesses about to go bankrupt. My guess is that sooner or later we'll find instances of data breaches originating from equipment being traced back to bankrupt mortgage dealers.